
Is a Project Management Tool Essential for Start-ups?
Rhetorical questions are those questions asked more with an intention of driving home a point than expecting an answer. A perfect example of a rhetorical question is this – Is a project management tool essential for start-ups; because it really is. A project management tool is crucial for your business and it has a direct influence on the way your business moves forward in its operation. For the uninitiated, let me clarify it again; no matter what business is about, you need

Build Assets not Followers
Uncertainty is perhaps the best word that can define the present day world. When everything appears to go fine, lo and behold, there comes a speed bump that alters your pace of doing things. If you’re into tech and social media, you can’t agree more to this fact as every now and then, the social media giants tend to come up with policy and algorithm changes in the pretext of better user-friendliness. Though this is key, as marketers, it is indeed a pain to abruptly suspend a